As one of the leading technology partners in the fashion and lifestyle industry, we create a functional ecosystem from individual applications and silo thinking – connecting existing with new, software with hardware, digital with analog – API-first strategy. Processes become transparent, measurable, and ultimately controllable and scalable.
We increase the value creation of your company.
Purchasing decisions are made less based on objective criteria than one might think. Emotions guide us, instincts. What triggers the decision to purchase? How does the consumer behave from the first contact with a product to the purchase? Where and when is the purchase decision made? How can we support, accompany, and seduce the consumer in this process?
Selling is seduction. And to stage this seduction on the one hand, to make the act of purchase at the point of sale a sensual experience – on the other hand, to strategically plan, analyze, and optimize the course and the establishment of the purchasing decision – that is what we do.
WE CALL IT
ENTERSALEMENT.
It seems magical, but is based on the latest scientific findings and the use of advanced technology (RE-ID, Deeplearning, AI systems).
We know how human decisions are made. We know which factors influence purchasing decisions. And we are constantly collecting new data to expand this knowledge. Based on Neuroinsights, we already know the buyer's needs before they are aware of them. We focus on these needs and orchestrate the entire sales process from the couch to the stationary point of sale – every data set, every technical component, every spatial experience. And we generate dynamic content that always meets the customer where they are. Whether on the phone in the kitchen or via Retail Media directly in the store. In real time. This is customer-centricity in its purest form.
This is sales in perfection.
THE MAGIC OF THE MOMENT.
IN EVERY MOMENT.
We not only think big, we also excel in implementation. With our own software development and flexible API-first thinking, we create an optimal system for you. And we understand the hardware that opens up all the possibilities of modern software. We design, create, assemble, and maintain every installation.
From the initial idea to the finished spatial experience and beyond, we accompany every step, optimize every stride. This sets us apart and enables us to respond to changing conditions.
Together with you, we will always improve.